LinkedIn is a powerful tool for companies of all sizes. Learn how to make the world's #1 professional network work for your growing business. This course is designed for small business owners without a lot of time and resources for marketing and business development. Garrick Chow shows how to use the powerful and free tools on LinkedIn to position yourself as a leader in your field, build a brand for your company, and connect with clients and fellow small business owners. Plus, learn the secrets to getting listed in search results, turning leads into long-term clients, and taking your business to the next level.
Garrick ChowGarrick Chow has authored 75+ training courses, and is a presenter at Macworld and AIGA.
Garrick Chow is a senior staff author at Lynda.com, and has authored dozens of courses, covering a diverse range of topics. He regularly leads live classes and seminars at private companies, government agencies, colleges, and universities. He has been a presenter at the Macworld conference, and at events for design associations such as AIGA and UCDA. His interests include audio and music production, digital lifestyle tools, and fitness-related apps and gadgets. When not sitting in front of a computer screen, Garrick can be found playing with the indie-rock band The Jellybricks (www.thejellybricks.com) or trail running. Visit him at www.garrickchow.com or follow him on Twitter @garrickchow.
Skills covered in this course
The value of LinkedIn for small business owners“
- [Garrick] Hi, I'm Garrick Chow and welcome to this course on LinkedIn for small bussinesses. This course is specifically designed for small business owners who don't have a lot of time and resources to allocate for marketing and business development. If you're feeling overwhelmed because you don't have a dedicated marketing team like some of the bigger companies in your industry, and you're struggling to put consistent time and effort into your business development, you've come to the right place. We designed this course to specifically teach you how to utilize the many powerful and free resources that are available to you the LinkedIn platform. The goal here is to shorten the learning curve in using LinkedIn and to give you a competitive advantage allowing you to better accelerate the growth of your business. In this course we'll show you how to get found in online searches, how to build strong relationships with other professionals in your network and how to connect with both…
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