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When a customer receives exceptional service, you don’t just earn their business—you earn their loyalty. And while every customer is different, the methods for thinking about delight are shared by all. In this course, Chris Croft focuses on these methods, sharing over two dozen practical ways to inspire yourself and your team to generate ideas for delighting your clientele. Regardless of your industry, these tips can help you and your colleagues go beyond the basics and create personalized, meaningful customer service experiences.
★ Writer and Keynote Speaker, Project Management and Time Management, Negotiation Skills ~ UK-based
- Lecturer turned thought leader Chris Croft has trained 80,000+ people in project management and leadership.Chris has also provided instruction on time management and negotiation, and has trained six million people on Lynda.com and LinkedIn Learning. He comes from an operations background, having earned an engineering degree from Cambridge, qualified as a chartered engineer, and worked as a senior manager in manufacturing for 10 years. He earned an MBA and worked as a university lecturer at Bournemouth University Business School for four years before starting his own training company in 1992. Since then, he has been in constant demand as a speaker, and his free email tips are sent to over 20,000 people.His website, www.chriscroft.co.uk, offers a free email tip of the month, a wide-ranging and unusual blog, and free instant guides. Chris has also created numerous free iPhone and Android apps, notably his Jobs To Do app and his Daily Happiness Tips app.His book Time Management is available from Amazon and most bookshops. He has 11 other instant guide mini-books at www.lulu.com and on the Amazon Kindle Store, and recently published The Big Book of Happiness for the Kindle, as well as the rather eccentric Management Vegetables.
Skills covered in this course
- Method number 19, to be really great with your customers, is simply to be better than your competitors. So find out what your competitors do and think how can I be better than that? So, I give out books with my training course. I know that most other trainers don't give out books. Some of them sell their book at the end, but I'm thinking no, I'm going to charge a little bit more and then I'm going to give my book away. And it can just be really small stuff. So for example, the supermarket Waitrose can controversially recently started giving out free coffee to their customers. And some people have abused it and they've had people sitting in there drinking coffee all day. But that's just minimal. The main point is, if you're a customer of Waitrose, you're going to love that. And so for a tiny amount of cost, you're going to love Waitrose. Another example is free parking. This could be anything from a supermarket to a hospital, wherever. It's really irritating if you have to pay. So…
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