- Duration: 2h 40m 7s
- Skill Level: Intermediate
- Released: May 13, 2015
- Viewers: 35,831
Learn the most in-demand business, tech and creative skills from industry experts.
Course detailsEveryone is talking about big data these days, but that's just the starting point for drawing high-value, actionable insights from your organization's data. This course takes viewers through the entire analytics lifecycle and workflow—beyond today's hype and buzzwords—and describes how any organization can turn their investments in big data into the actionable insights they really need. Author Alan Simon introduces today's relevant technologies and shows how best to apply them to specific business problems and opportunities within their organization. By the end of the course, viewers will understand how the different classes of analytics—descriptive, predictive, and discovery—can lead to prescriptive action.
- [Voiceover] Hi, I'm Alan Simon and welcome to Foundations of Business Analytics Prescriptive Analytics. In this course, we'll look at how to take your organization to the final frontier of analytics and that's where today's exciting new big data and analytics technologies not only produce high value insights from all of your data, but they also drive critical actions based on those insights. I'll start by showing you a hypothetical example of two very similar companies, each of which has invested millions of dollars in the latest and greatest big data and analytics. But despite these near identical profiles, one company has gone a step further and implemented a world class prescriptive analytics framework resulting in far superior analytics-driven actions than the other. Next we'll take a look at the entire continuum of different forms of analytics, descriptive, predictive, discovery, and of course prescriptive and how they all play a key role in getting your organization to the…
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